How to Score the Buyer Experience, Remove Friction, and Unlock Revenue

It’s clear that today’s sales-proof buyers demand a new experience. B2B companies are shifting to let them get hands-on with products from the start, challenging status quo selling techniques, and investing in Solutions teams who can deliver what they need to make the best purchase decisions. Surely, these efforts yield results but how can you be sure without a holistic way to quantify it?

Joseph Miller, PhD, Vivun Co-founder, and Chief Data Scientist designed an easy-to-use model for measuring the Buyer Experience along with his framework for enhancing it. Get the guide and customizable model to determine your Buyer Experience Score (BXS) today.