A Blueprint for Selling with a Modern Go to Market

When

DURATION

45 min

TYPE

On demand

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Industry leaders are changing their Go-to-Market (GTM) motions for good. Product-led growth, consumption-based pricing models, and product-led sales are just a few examples of how B2B companies are transforming the world of selling. But change isn’t easy, and many Sales and PreSales leaders require a proven path to make the new models work.

Join Atlassian's Chris Gengl, Head of Sales Strategy and Analytics, and Vivun’s Co-founder and CEO, Matt Darrow, to learn how modern GTM motions can help drive efficient growth. You’ll walk away with the recipe for success in these new environments including higher sales quotas, how the product acts as the first stop in the customer’s journey, the new role of customer success, and turning AE to SE ratios upside down.

Most importantly, they’ll discuss how CROs, PreSales, and all revenue leaders can use this recipe to adapt their own go-to-market strategies and achieve efficient growth.

Speakers

Get top takeaways for top performers, from the best in the business.

Chirs Gengl
Head of Sales Strategy and Analytics at Atlassian
Matt Darrow
Co-Founder & CEO at Vivun