The AI Sales Engineer: Product Marketing’s Secret Weapon?

When

March 18, 2025 10:30 AM

DURATION

1 hour

TYPE

Save Your Spot

How an AI Sales Engineer is Your Best New Marketing Teammate

Product Marketers rely on Sales Engineering expertise to craft the stories that empower buyers and sellers. But with SE bandwidth at an all-time low, what if there was a way to allow the GTM team to tap into their expertise without pulling focus from customer-facing work?  

Enter your AI Sales Engineer, an always-on expert that understands your product, your market, and your deal cycle as well as your best SEs.

Join veteran product marketing leader, Jarod Greene, to explore how an AI Sales Engineer is the Product Marketing teammate you didn’t know you needed—helping teams refine messaging, scale technical expertise, and close the gap between product and revenue.

In this session, you’ll discover:

✅ How an AI Sales Engineer fits into your team, helping to craft more compelling value-driven narratives without pulling SEs away from deals. 

✅ Ways to enhance competitive positioning and objection handling with AI-powered insights.

✅ How Product Marketing leaders can leverage AI Sales Engineers to scale enablement and drive pipeline efficiency.

SEs are invaluable, but their time is not infinite. Don’t miss this opportunity to see how an AI Sales Engineercan instantly give GTM teams the expertise they need—without the bottlenecks that prolong time-to-value.

Speakers

Get top takeaways for top performers, from the best in the business.

Jarod Greene
CMO at Vivun